Every Business Needs a

HERO

In the field. Behind the scenes. Always in your corner.

HERO partners with small and mid-size businesses to build structure, streamline operations, and drive growth — with a COO Specialist in the field and an executive back-office team supporting everything else.

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Fractional COO Specialist, Certified QuickBooks Online ProAdvisor, Executive Administrator

HOW IT WORKS

Two Teams. One Mission. Your Success.

HERO brings a unique two-sided approach: a COO Specialist embedded in your operations and a full back-office team executing behind the scenes.

In the Field

COO Specialist

On-site operational observation & assessment
Team interviews & workflow shadowing
Hands-on diagnostic work
Actionable recommendations delivered to leadership

Behind the Scenes

HERO Executive Back-Office Team

SOP creation & documentation
CRM management via BOSS
Bookkeeping & accounting (QBO ProAdvisor)
HR, payroll, marketing, & admin support

Meet the Team

Real People. Real Expertise.

You're not hiring a faceless agency — you're partnering with experienced operators who care about your business.

Joshua Hewitt

Fractional COO Specialist

Field Operations & Assessment

Joshua goes INTO your business — observing daily operations, interviewing your team, and identifying the changes that will make the biggest impact. His field-based approach gives HERO a perspective most remote firms can't offer: boots-on-the-ground insight paired with executive-level recommendations.

Accounting, Administration Specialist, Certified QBO ProAdvisor

Terri Wilmot Smith

CEO & Founder

Certified QuickBooks Online ProAdvisor

Terri leads HERO's back-office operations — from bookkeeping and accounting to HR, payroll, and administrative support. With hands-on experience running businesses, she understands the challenges owners face and brings structure, visibility, and financial clarity to every client engagement.

SIGNATURE SERVICES

Where Most Clients Start

These three services are designed to diagnose, align, and strengthen your operations from the ground up.

FREE

Operational Health Assessment

Take our FREE diagnostic assessment to evaluate your business operations across key areas. Get real insights into where your business stands and what needs attention — before you invest a dollar.

Take the FREE Assessment

FLAGSHIP

COO Specialist Services

Joshua Hewitt goes into your business to observe, assess, and deliver executive-level operational recommendations. Field-based, hands-on, and tailored to your reality — not theory.

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PREMIUM

The Systems Alignment Project

A comprehensive operational overhaul that aligns your processes, people, technology, and performance into one cohesive system. Not a quick fix — a business transformation.

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ALL SERVICES

Flexible, À La Carte Support

Choose only the services that make sense for your business right now. No all-inclusive packages — just the support you need at each stage.

🎯 COO Specialist Services

Field-based operational observation, assessment, and executive recommendations. Joshua goes into your business to see what's really happening.

🔍 Operational Health Assessment

A FREE diagnostic tool that evaluates your business operations and gives you real insights into where you stand.

⚙️ The Systems Alignment Project

Comprehensive operational overhaul aligning processes, people, technology, and performance into one high-performing system.

📋 SOP Development & Process Design

Custom standard operating procedures and documented workflows that bring consistency, clarity, and accountability to daily operations.

🖥️ CRM Management (BOSS)

Lead capture, pipeline management, automated workflows, and client communication — all managed through BOSS, our Business Operations Support Software.

💰 Accounting & Bookkeeping

Transaction management, reconciliation, financial reporting, and ongoing support. QuickBooks Online ProAdvisor Certified.

👥 HR Management — NEW

Human resources support for small businesses — employee management, compliance guidance, and HR infrastructure that scales with your team.

💸 Payroll Services — NEW

Reliable payroll processing and management so your team gets paid accurately and on time, every time.

📣 Marketing Strategy

Strategy development, lead generation planning, campaign alignment, and performance tracking. Build marketing systems that drive predictable growth.

🏢 Admin & Back-Office Support

Client communication, document management, workflow organization, and day-to-day task coordination that keeps your business running smoothly.

Powered by BOSS

BOSS — Business Operations Support Software — is the CRM platform that connects your operations, marketing, and sales into one organized system. It works alongside HERO's services to give you full visibility and control over your business.